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Ousmane COULIBALY

Burkina Faso, Ouagadougou

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IDENTITE

Ousmane COULIBALY



Ouagadougou



Marié(e)



Burkina Faso




CURCUS PROFESSIONNEL

Poste actuel
Domaine d'activité : Marketing / commercial
Poste : Marketing and sales Manager BOOST AFRICA GROUP
Entreprise : BOOST AFRICA GROUP Burkina Faso (Hub) – Niger – Tchad – Mali
Durée : depuis Novembre 2017 ( 7 ans 3 mois )
Description du poste : - Group Marketing strategy OUSSMANE TRANSIT (Carrying freight France to Africa) Achievement: Lunch of branches in Burkina Faso and Côte d’Ivoire - Sales et marketing development INDMOVE (Motorcycle dealer) Achievement: Update of the database of country wholesale and retailers - Corporate, retention and loyalty strategies Golden Sport Burkina Faso (Hub) – Niger – Mali (Mass market distribution, certifying training, Bodybuilding, fitness) Achievement: 43% Market share (Bodybuilding and fitness) IFG Executive Education - Chamber of Commerce and Industry of Burkina Faso training certifications - Sales partnership development and B to B sales tracking Lapaire Glasses Burkina Faso (Optician) Achievement : Partnership with clinics and ophtalmologists in Burkina - SEO/SEA, Emails marketing, Web to SMS, community management E-commerce: www.bon-biz.com (BF) et www.shopping2babi.ci (CIV) Universities : IFSM et University of Abidjan (Côte d’Ivoire) Achievement : 56% of Conversion rate and database of premium brand representative - Mass market distribution and activation campaign - Customer management and sales tracking FMCG : Childcare product WeBaby, Juse Natural Fruidélice, Soap Medicare, cake Boss Baker Achievement: Wholesalers database in west Africa region (Stores, e-commerce, laboratories, drug stores, clinics) - Brand strategy and Implementation of loyalty strategy - Business development (B to B et B to C) and salesforce coaching GeoDetect Burkina Faso (Geotracking) Achievement: Off-border management and remote shutdown Référence : M CHOPPART 0022652130707
FORMATION ACADEMIQUE



Master II

Marketing et management

BAC + 5

Marketing / commercial

Groupe Ecole des Hautes Etudes Commerciales-Abidjan

2012

LES CONSULTATIONS

Stratégie marketing et digitale
Enquête de satisfaction : LABEL DES CONSOMMATEURS AFRICAINS Promotion des solutions prépayées pour le compte de TOUCH Conception de stratégie de lancement de LogiQ SA (BTP) E-commerces: www.bon-biz.com et www.shopping2babi.ci Ecoles supérieures : IFSM et University of Abidjan
Implémentation réussie
Janvier 2018 à Decembre 2020 ( 2 ans 12 mois )

AUTRES COMPETENCES

Digital

 Stratégies d’entreprise et commerciale (FMCG)  Digital (SEO/SEA, content strategy) et FINTECH  Parcours et relation client  Consultant – formateur Microsoft office Visual Prospect – ERP Salesforce - Trello Survey Monkey (Sondage) Pack Google - Import io Magento-Shopify-Wordpress Mailchimp – Canva

Ouagadougou
de Janvier 2014 à Decembre 2020 ( 6 ans 12 mois )

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