Ousmane COULIBALY

Profil professionnel

Ousmane COULIBALY

Marketing and sales Manager BOOST AFRICA GROUP chez BOOST AFRICA GROUP Burkina Faso (Hub) – Niger – Tchad – Mali

Ouagadougou, Burkina Faso Marketing / commercial Commercial
0 amis 261 vues 8 ans 8 mois d'expérience 1 formations

Resume

- Group Marketing strategy
OUSSMANE TRANSIT (Carrying freight France to Africa)
Achievement: Lunch of branches in Burkina Faso and Côte d’Ivoire
- Sales et marketing development
INDMOVE (Motorcycle dealer)
Achievement: Update of the database of country wholesale and retailers
- Corporate, retention and loyalty strategies
Golden Sport Burkina Faso (Hub) – Niger – Mali
(Mass market distribution, certifying training, Bodybuilding, fitness)
Achievement: 43% Market share (Bodybuilding and fitness)
IFG Executive Education - Chamber of Commerce and Industry of
Burkina Faso training certifications
- Sales partnership development and B to B sales tracking
Lapaire Glasses Burkina Faso (Optician)
Achievement : Partnership with clinics and ophtalmologists in Burkina
- SEO/SEA, Emails marketing, Web to SMS, community management
E-commerce: www.bon-biz.com (BF) et www.shopping2babi.ci (CIV)
Universities : IFSM et University of Abidjan (Côte d’Ivoire)
Achievement : 56% of Conversion rate and database of premium
brand representative
- Mass market distribution and activation campaign
- Customer management and sales tracking
FMCG : Childcare product WeBaby, Juse Natural
Fruidélice, Soap Medicare, cake Boss Baker
Achievement: Wholesalers database in west Africa region
(Stores, e-commerce, laboratories, drug stores, clinics)
- Brand strategy and Implementation of loyalty strategy
- Business development (B to B et B to C) and salesforce coaching
GeoDetect Burkina Faso (Geotracking)
Achievement: Off-border management and remote shutdown
Référence : M CHOPPART 0022652130707

Parcours professionnel

Poste actuel

Marketing and sales Manager BOOST AFRICA GROUP

BOOST AFRICA GROUP Burkina Faso (Hub) – Niger – Tchad – Mali Depuis Novembre 2017 · 8 ans 8 mois

- Group Marketing strategy
OUSSMANE TRANSIT (Carrying freight France to Africa)
Achievement: Lunch of branches in Burkina Faso and Côte d’Ivoire
- Sales et marketing development
INDMOVE (Motorcycle dealer)
Achievement: Update of the database of country wholesale and retailers
- Corporate, retention and loyalty strategies
Golden Sport Burkina Faso (Hub) – Niger – Mali
(Mass market distribution, certifying training, Bodybuilding, fitness)
Achievement: 43% Market share (Bodybuilding and fitness)
IFG Executive Education - Chamber of Commerce and Industry of
Burkina Faso training certifications
- Sales partnership development and B to B sales tracking
Lapaire Glasses Burkina Faso (Optician)
Achievement : Partnership with clinics and ophtalmologists in Burkina
- SEO/SEA, Emails marketing, Web to SMS, community management
E-commerce: www.bon-biz.com (BF) et www.shopping2babi.ci (CIV)
Universities : IFSM et University of Abidjan (Côte d’Ivoire)
Achievement : 56% of Conversion rate and database of premium
brand representative
- Mass market distribution and activation campaign
- Customer management and sales tracking
FMCG : Childcare product WeBaby, Juse Natural
Fruidélice, Soap Medicare, cake Boss Baker
Achievement: Wholesalers database in west Africa region
(Stores, e-commerce, laboratories, drug stores, clinics)
- Brand strategy and Implementation of loyalty strategy
- Business development (B to B et B to C) and salesforce coaching
GeoDetect Burkina Faso (Geotracking)
Achievement: Off-border management and remote shutdown
Référence : M CHOPPART 0022652130707

Formation

2012

Master II

BAC + 5 Marketing et management Marketing / commercial

Groupe Ecole des Hautes Etudes Commerciales-Abidjan

Competences et langues

Janvier 2014 - Decembre 2020

Digital

Ouagadougou

 Stratégies d’entreprise et commerciale (FMCG)  Digital (SEO/SEA, content strategy) et FINTECH  Parcours et relation client  Consultant – formateur Microsoft office Visual Prospect – ERP Salesforce - Trello Survey Monkey (Sondage) Pack Google - Import io Magento-Shopify-Wordpress Mailchimp – Canva

Activites recentes

Janvier 2018 - Decembre 2020

Stratégie marketing et digitale

Implémentation réussie